Swimming World, the go-to source and longest running publication on aquatic sports, is thrilled to announce the launch of its new mobile app now available on iPhone and Android. This exciting mobile app release follows Swimming World’s recent digital overhaul, which introduced enhanced features for subscribers including personalization and audio narration of feature stories. With the introduction of the app, Swimming World is offering users a fresh, easy way to engage with daily coverage of the 2024 Summer Olympics and beyond. Reaching over 500,000 registered swimmers, parents, and coaches, USA Swimming and leading Coaches Associations are set to promote the Swimming World App and Racing Guide in advance of Opening Ceremonies in Paris this weekend.
Additionally, Swimming World is introducing its new Olympic Racing Guide, a comprehensive 250-page reference packed with invaluable statistics and insights. Perfect for swimming enthusiasts, media, coaches, swimmers, parents, and fans, this guide is designed to answer the most common questions about swimming at the Olympics, including who the favorites are, record-breaking performances, past gold medalists, leading countries by medal count, and the closest margins of victory. Whether you’re a casual fan or a seasoned enthusiast, The Olympic Racing Guide will enhance your experience of the Paris Games. Available now for $25 on Swimming World or free with a subscription.
“This app and Olympic Racing Guide are game-changers for the swimming community—exactly what swimmers and coaches have been waiting for,” said Jack Hallahan, Co-Owner and Publisher of Swimming World and H2Media. “It’s 2024! Everything is on our phones. Why not have instant access to all things swimming? The Olympics open this weekend. Now is the perfect time to give our community the app they deserve to stay updated on swimming, water polo, open water, paralympics, diving, and more. We are also launching The Olympic Racing Guide. It is already proving to be a big hit, with stats and fun facts about every single race over 10 days in Paris. Who won that race in the last Olympics? What’s the World Record? Who’s favored? Which country has the most medals? It’s like a Horse Racing Form for swim fans!”
Swimming World’s mobile app offers a free version for breaking news and will, over time, add premium subscription offers with access to all magazine issues, commentary, workouts, resources, event trackers, athlete databases, and more.
“This is just the beginning—we have big plans to further elevate the app with personalized experiences, coaching tips, videos, and more,” Hallahan added. “One thing’s for sure: there’s nothing else like it out there.”
People can get in on the action now—download the free app from the Apple App Store and Google Play Store and/or download the Olympic Guide here.
Press release from Swimming World
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